We provide some of the world’s most disaster-prone communities with the skills and support they need to withstand future threats to their lives and livelihoods. But we need to do more. Our Disaster Resilience Starts Here… campaign seeks to ensure that communities around the world are ready to withstand the impact of future disasters.
Around the world disasters are becoming more intense and more frequent. In the last 10 years, 2.6 billion people have beeen affected by natural disasters, compared with 1.6 billion the previous decade. 2011 was a record year for the cost of catastrophes to the global economy, totalling US$300 billion, compared with US$226bn in 2010.
By investing in disaster resilience we can tackle this unsustainable rise in costs without compromising vital humanitarian aid. But we can't achieve this in isolation. That's why we're building partnerships with key players from the private sector, academia and governments to achieve both on-the-ground change and a long-term strategic shift towards disaster resilience.